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Friday, October 16, 2026
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Toto Wolff Set to Divest Stake Pricing Mercedes Formula 1 Team at £4.6 Billion

Toto Wolff with Mercedes F1 team
Toto Wolff has led the Mercedes team to historic achievements in Formula 1

Mercedes team principal Toto Wolff is in advanced talks to offload a portion of his shareholding in the Mercedes F1 outfit.

The deal values the Mercedes team at £4.6 billion – an unprecedented figure for an F1 team – following the McLaren team was appraised at £3.5 billion in a change of corporate structure in September.

The Austrian executive, who holds one-third of Mercedes F1, would sell a stake approximately five percent.

The 53-year-old will remain as team principal and CEO if the sale goes through.

Shareholder Breakdown

Remaining partners in Mercedes F1 are Mercedes and chemicals giant Ineos, who both hold one-third of the company.

An official representative stated: "We are providing no official statement on the matter. The governance of Mercedes F1 stays unaltered, and each shareholder are fully committed to continued achievements of Mercedes-Benz in F1."

Valuation Increase

This arrangement would represent a substantial rise in worth of the Mercedes team since Ineos acquired its share for £208m in 2022.

The rise demonstrates the expansion in market values of Formula 1 outfits in the past few years as a consequence of the increasing appeal of the sport globally.

This trend was evident with the box-office performance of the Formula 1 film featuring Brad Pitt, which debuted in summer 2023 and has grossed over $630 million (£458m) at the box office.

The film represents the actor's top-grossing movie and the highest-earning sports movie to date.

Present Performance

Mercedes are second in the constructors' championship, behind McLaren, with three races left this season.

Their lead driver British driver George Russell has secured victory in 2 of the 21 races so far and is in fourth place in the drivers' championship behind McLaren's Lando Norris and Oscar Piastri, and Red Bull's Max Verstappen.

Mercedes secured a record eight straight team titles and seven driver championships, six won by Lewis Hamilton and one for Nico Rosberg, from 2014 to 2021.

AB
Written by

Ashley Bowen

Tech futurist and AI researcher with a passion for exploring how emerging technologies shape society and business.

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